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Romancing the Midwest

Attending Vendors 2027

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Official Book Store of RTM

Woman standing in front of bookshelves in a bookstore, smiling, wearing a white top and red checkered skirt, surrounded by stacks of books on a display table.

The Well Red Damsel is a woman-owned, queer-owned, romance only independent bookstore based in Wauwatosa, WI. We are dedicated to creating a welcoming, judgment-free space where romance readers can celebrate their love of the genre. We specialize in romance and fantasy books, offering a carefully curated selection that highlights diverse love stories, unforgettable characters, and happily-ever-afters in every form. You’ll also find bookish gifts and merchandise perfect for readers of all kinds.

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Muted peach-colored flowers and buds on a tall stem against a black background.

Close-up image of a purple rose flower with detailed petals and a dark background.

Attending Vendors

For more information on each see below

The Well Red Damsel

Lover’s Library

Hello Crafted

Tres Ojos

Serafine Art & Design

Sew uprising

A Love Unlaced

The Savage Stitcher

Everbound

The Petal Pages

Willow & Wren, LLC

Bookish Stickers

Bewitched Between Bindings

Attending Vendors

A young woman with pink hair and makeup is sitting on the floor next to a stack of colorful books. She is wearing a black lace top layered under a denim dress. She is smiling and holding a small jewelry piece in her left hand. Her right hand is resting on her knee. There is a jewelry piece draped over the stack of books. In a smaller inset image, a hand is holding a piece of jewelry with small charms and blue ribbon decorations, against a white background.

Lover’s Library

Lover’s Library offers a one-of-a-kind bookish charm bar experience where you can customize your own reading accessories. Choose from a collection of curated charms to create a bookmark, kindle charm, or a bag charm that reflects your favorite reads.

Tres Ojos

Offering handmade creations, metaphysical goods, and spiritual services. Creating a safe space, to aid you on your healing journey.

Purchase books direct from website.

A display table at an outdoor market selling colorful stickers, greeting cards, and small paper goods. The table has a framed thank you sign, a tray filled with various stickers, and stands showcasing bookmarks and small cards. There are small cylindrical containers on the left, and in the background, people are walking and standing under tents.

Willow & Wren

Willow & Wren Books + Handcrafted Goods is a woman-owned wandering bookstore in the Southeastern Wisconsin region. Find us at our next pop-up for your next favorite read and handcrafted bookish goodies.

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Collection of decorative bookmarks with various designs, featuring books, skulls, plants, bats, and whimsical elements arranged on different backgrounds and attached to strings or clips.

Hello Crafted

Hello Crafted. is your one-stop shop for bookish decor with a geeky twist! Specializing in grammar-loving signs, reader-inspired ornaments, and handmade pieces full of wit and wordplay, crafted. brings a dash of sass and a whole lot of heart to every design. Perfect for authors, editors, librarians, and anyone who believes in the power of a well-placed comma.

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Collection of stickers on a polka dot background, including a sticker with a book shelf, a quote about audiobooks, and a sign asking not to interrupt an audiobook.

Bookish Stickers

Bookish Stickers is a small business based in Madison, WI, offering a range of vinyl stickers, magnets, buttons, and prints. Their designs are subtly rebellious, known for expressing bold ideas with a touch of humor. Whether you're passionate about social issues, pop culture, memes, sardonic wit, or simply love books, you'll find something here that speaks to you.

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Close-up of a woman's hand and wrist adorned with delicate gold jewelry, with a brick wall in the background.

Everbound

What began as a book club between four best friends, everbound permanent jewelry has grown into the perfect outlet for creativity and personalization! We provide custom fitted bracelets, anklets, and necklaces in beautiful and intricately designed sterling silver and gold filled. With chains named after our favorite fictional heroines, you are sure to find the right fit for you!

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A wooden table with various stickers and a copy of the book "Zodiac Academy: The Awakening" by Susanne Valenti partially visible, surrounded by stickers including a black and white one for "Professor Orion's Book Club", a blue sticker for "Dacy and the Dudebros", a sticker with a drawing of twins, and various other decorative stickers.

Serafine Art & Design

Cozy, bookish coloring books, accessories and stationery made specifically for romance lovers and fantasy readers. Stationery and accessories include stickers (many officially licensed), kindle inserts and kindle charms.

Sew Uprising

A floral-patterned fabric bag with a book partially inside, set against a pink background.

Sew Uprising Handmade is a delightfully bookish little shop best known for our Double Snap Deluxe book and e-reader sleeves — aka cozy armor for your beloved reads. Every item is handmade with love (and diet coke induced hyper fixation) in central Minnesota by Nicole: owner, maker, and CEO of Doing All the Things.

When Nicole isn’t sewing up a storm, she’s likely deep into a good book, chasing her two tiny tornadoes (aka her sons) at the park, or falling down an internet rabbit hole of baby animal interviews — yes, that’s a thing, and yes, it’s adorable.

Beyond book sleeves, you’ll find an ever-changing mix of tote bags, pouches, purses, wallets, and other small sewn goodies at Sew Uprising. Most items are one-of-a-kind, so stop by often — your next favorite thing might be waiting!

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Illustration of a woman with red hair sitting with one leg crossed over the other, surrounded by a decorative circular background with patterns and symbols, holding a bunch of tulips in her left hand.

A Love Unlaced

A stylized digital illustration of a galaxy-themed vampire with purple skin, white curly hair, and pointed ears, holding a triangle sign that reads "LOVE UNLACED" and smiling with sharp teeth.

A.LoveUnlaced specializes in fantasy and romance art featuring a diverse array of bodies and identities because we all diverse to see ourselves as magical. Stop by for something sweet or spicy!

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Candles on books, including 'Throne of Glass' by Sarah J. Maas and 'Crescent City' by Sarah J. Maas, with gold jewelry, set against a brick wall.

Bewitched Between Bindings

Black electronic circuit board with various components, connectors, and soldered elements.

Bewitched Between Bindings creates handcrafted, book-inspired candles that bring stories to life through scent. Each soy candle is hand poured in Milwaukee and inspired by the pages of romance and fantasy novels. Every fragrance begins with a book. I read each story, find the exact scents described by the author, and blend those notes to capture the spirit of the characters and worlds we love. From smoke and spice to sea salt and pine, each candle is designed to transport you into the heart of the story.

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A collection of embroidered patches with motivational sayings like "Libby and chill," "Triggered warning," and "Grumpysunshine" on pastel backgrounds, displayed on a floral cloth.

The Savage Stitcher

I am a Midwest based fiber artist with a passion for intersectional feminism and empowerment. My work is a reflection of my commitment to creating meaningful and humorous pieces that highlight issues of gender, identity, and strength; with swearing and tacos and books thrown in for fun. I design and stitch all my art by hand. I sell both finished pieces and kits to encourage others to make their own weird art.

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A decorative white fabric displays gold jewelry including a brooch, a pair of earrings, and a necklace with floral and colorful designs.

The Petal Pages

The Petal Pages offer a captivating range of fantasy and bookish-inspired products and specialized in flower preservation. We offer a wide range of handmade resin products such as jewelry, bookends, home decor items, daggers, bookmarks, jewelry trays, coasters and much more; many made with real flowers each meticulously crafted to evoke a sense of whimsy and magic. Additionally, our shop features enchanting hair accessories like tiaras, headbands, bows, clips, and hair swords. We also offer custom flowers preservation for specific moment in your life such as wedding, anniversaries, family mile stones, graduation, etc.

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Stylized text 'RM' with soft green color and black outline, decorated with pink and peach flowers and green leaves.

Arrangement of pink and red roses, peach ranunculus, pink sweet peas, and red chrysanthemums with green leaves on a black background.

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